Redpath Insights

Sharp thinking on Salesforce.

Practical, honest writing on Salesforce strategy, implementation, and the change management that makes it stick — for higher education and mission-driven teams.

Maximizing Your Salesforce Investment: The Importance of a Salesforce Audit
Insights

Maximizing Your Salesforce Investment: The Importance of a Salesforce Audit

Salesforce is a powerful platform that can transform the way your organization operates. However, many institutions struggle to fully leverage the platform’s capabilities due to poor implementation, lack of training, ...

Jun 29, 20261 min read
How to Prepare Your Salesforce Org for Salesforce's New Phishing-Resistant MFA Requirement
Salesforce

How to Prepare Your Salesforce Org for Salesforce's New Phishing-Resistant MFA Requirement

Salesforce is enforcing phishing-resistant MFA for administrators and privileged users. Learn who is affected, key deadlines, and how higher education institutions can prepare.

Jun 12, 20264 min read
Maximizing Your Salesforce Investment: The Importance of a Salesforce Audit
Higher Education

Beyond the Student CRM: 5 Salesforce Trends Driving Higher-Ed Partnerships, Innovation, and Revenue

Learn how higher education institutions are using Salesforce to improve corporate engagement, partnership visibility, analytics, AI, and cross-campus coordination.

May 18, 20268 min read
Corporate Engagement on Salesforce: The End-to-End Blueprint for Universities (Data Model, Workflows, Dashboards)
Higher Education

Corporate Engagement on Salesforce: The End-to-End Blueprint for Universities (Data Model, Workflows, Dashboards)

Discover how universities can move beyond siloed research partnerships and adopt a 360-degree, platform-driven approach to corporate engagement.

Apr 10, 202615 min read
Georgia Southern University and Redpath Launch Salesforce-Powered Platform to Strengthen Corporate and Industry Engagement
Higher Education

Georgia Southern University and Redpath Launch Salesforce-Powered Platform to Strengthen Corporate and Industry Engagement

Redpath and Georgia Southern University announce the successful implementation of Salesforce Education Cloud to improve coordination, visibility, and engagement across campus.

Jan 15, 20263 min read
Beyond the Lab: A New Playbook for University Corporate Engagement
Higher Education

Beyond the Lab: A New Playbook for University Corporate Engagement

Discover how universities can move beyond siloed research partnerships and adopt a 360-degree, platform-driven approach to corporate engagement.

Dec 22, 20254 min read
How to Start Using AI in Higher Education Today Without Overhauling Your Strategy
Higher Education

How to Start Using AI in Higher Education Today Without Overhauling Your Strategy

Discover how universities can start integrating AI today without a major overhaul. Learn practical steps to create efficiency, student engagement, and data security with AI-powered tools.

Mar 14, 20254 min read
How Universities Use Salesforce and AI to Boost Student Success
Higher Education

How Universities Use Salesforce and AI to Boost Student Success

See how universities are using Salesforce and AI to create a student-centric campus. These tools allow institutions to better support students, boost engagement, and make student success easier to achieve.

Feb 6, 20255 min read
Combining Online and Offline Data for Higher Ed Marketing
Higher Education

Combining Online and Offline Data for Higher Ed Marketing

The better you understand your audience, the more effective your marketing messages will be. Combine online and offline data for stronger higher ed campaigns.

Dec 18, 20246 min read
Modernize your Recruitment and Admissions with Cloud Technology
Insights

Modernize your Recruitment and Admissions with Cloud Technology

Educational organizations are adopting cloud-based platforms to simplify their recruitment and admissions processes and improve the overall experience for students. By using centralized tools, institutions can reduce inefficiencies, connect systems, and manage applicant interactions more effectively.

Dec 10, 20244 min read
8 Key Considerations for Selecting a Corporate Partnership and Industry Engagement Platform in Higher Education
Higher Education

8 Key Considerations for Selecting a Corporate Partnership and Industry Engagement Platform in Higher Education

Discover the 8 key factors for choosing the best CRM platform to enhance corporate partnerships and innovation in higher education.

Nov 21, 20243 min read
Higher Ed Dreamin’: Lessons in Boundary Busting and Data Clean-Up from Salesforce Trailblazers
Higher Education

Higher Ed Dreamin’: Lessons in Boundary Busting and Data Clean-Up from Salesforce Trailblazers

Explore insights from Higher Ed Dreamin 2024! Discover how Salesforce unites teams, breaks down silos, and solves data challenges in higher education. Takeaways on collaboration, data cleanup, and AI-driven CRM solutions.

Nov 14, 20243 min read