Top 4 Reasons Why Your Nonprofit Needs Marketing Automation
Imagine this: it’s the end of the fiscal year, and your organization has a few unmet fundraising goals. You vowed to take a more strategic approach to this year’s ...
Simplify your application review process with Admissions Connect – Part 2
Let reviewers focus on applicants, not technology In part 1 of our Admissions Connect blog series, you learned about the features of Admissions Connect that can improve the applicant experience ...
Improve your admissions process with Admissions Connect — Part 1
Your applicants deserve a better experience Now more than ever, it’s imperative for your college or university to eliminate barriers to the application process and foster a positive applicant ...
How to make the switch to Salesforce’s Education Data Architecture
You’ve learned about the benefits of using Salesforce’s Education Data Architecture (EDA) at your university (Part One here), and you’ve decided to make the switch. Now what? Here are ...
Your University’s CRM Needs Salesforce’s Education Data Architecture
Salesforce’s Education Data Architecture (EDA) is the foundation of Education Cloud. Rather than pairing your Salesforce org with a managed package or creating your own custom object framework, EDA ...
Three email drip programs your nonprofit should create today
You’ve read about the reasons why your nonprofit needs a marketing automation solution and how to improve donor stewardship with personalization techniques. Now, let's talk about one of the most ...
Donor stewardship made easy with marketing automation
"Dear %%firstname%%" In the past, email personalization meant simply inserting a contact's first name with a merge field into your email greeting, and crossing your fingers that your data was ...
