The University at Buffalo Business and Entrepreneur Partnerships (BEP) office connects academia, industry and entrepreneurs to collaborate on R&D, commercialize new technology and provide access to talent pipelines. The team builds public-private partnerships that support new discoveries and market opportunities that positively impact society.
The BEP office was in growth mode: taking on new grants to administer, new programs to manage, and hiring and training new employees. A few team members had used Salesforce for nearly a decade, but BEP needed to quickly build and revitalize their legacy Salesforce system to reflect their “new” organization and business processes. The Salesforce refresh initiative was positioned to produce robust reporting to deepen industry partnerships, accelerate knowledge transfer and increase transparency across internal business units and with leadership.