The mission of public media is as ambitious as it is challenging. In today’s market, managing program membership and audience relationships requires comprehensive, adaptable solutions of a CRM system like Salesforce.
This e-book explores the ways Salesforce supports public broadcasters in their mission. Learn how Salesforce can transform a public media organization to fully engage listeners, viewers, and donors. Plus, get insider tips and strategies on how to successfully bring Salesforce into your own operation.