Marketing Automation

Simplify Your Marketing Automation, Reach Your Goals 

Operating alongside your marketing, IT, and sales teams, Redpath works to customize marketing automation solutions tailored to the needs and strategy of your organization. As a premium Salesforce partner, Redpath strives to simplify, accelerate, and transform what’s possible on all fronts, drawing from in-depth assessments and diagnostics to make sure your organization is optimized for a bright future ahead. Build your success roadmap and start boosting your sales today with simplified marketing automation solutions from your trusted Salesforce partners here at Redpath.



Deploy Pardot, Marketing Cloud, or other marketing automation platforms. We work with your IT, marketing, and sales teams to build a solution that meets your goals.

Assessments and Road Maps

Not sure what you need? We use our Path to Success process to identify your marketing needs, tailor a marketing strategy, and build you a roadmap for your marketing and sales teams.


Already have a Marketing Automation platform deployed, but need to create new marketing engines or improve existing ones? We can translate existing marketing initiatives into your Marketing Automation platform.

Data Migration and Cleanup

Whether you are switching marketing automation platforms or simply struggling with unreliable data, our team can help remove duplicates, query, clean, merge, or migrate data.

Lead Lifecycle and Journey Mapping

We can map your lead lifecycles and journeys across multiple business units for different segments.

Marketing Strategy

We help you get the most out of your marketing automation platform. Our team has helped organizations orchestrate strategies create repeatable solutions to identify untapped revenue.

Reporting, Dashboards, and Analytics

We can help you identify and track the metrics that are important to answering daily questions, informing leadership, and predicting change for each of your teams.

Sales Enablement

Marketing doesn’t pay the organization in leads. We help marketing teams create efficient routing of leads and building playbooks for sales teams to follow up.


  • Journey and drip design
  • Lead Lifecycles for marketing and sales
  • Email design & content
  • Dedicated marketing advisory
  • Salesforce & CRM Integration
  • GDPR Compliance
  • Inbound/Outbound marketing strategy design
  • Account Based Marketing
  • ROI reporting

What can we help you with?

Recent Projects

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Recent Case Study

Proving the value of marketing automation

Read about a recent project where we helped a software company identify untapped revenue and transformed it into a marketing-driven organization.


Additional revenue in 90 days

Increase in lead velocity

Thought Leadership

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