Higher Education
Salesforce strategy and implementation for colleges and universities.
Beyond the Student CRM: 5 Salesforce Trends Driving Higher-Ed Partnerships, Innovation, and Revenue
Learn how higher education institutions are using Salesforce to improve corporate engagement, partnership visibility, analytics, AI, and cross-campus coordination.
Corporate Engagement on Salesforce: The End-to-End Blueprint for Universities (Data Model, Workflows, Dashboards)
Discover how universities can move beyond siloed research partnerships and adopt a 360-degree, platform-driven approach to corporate engagement.
Georgia Southern University and Redpath Launch Salesforce-Powered Platform to Strengthen Corporate and Industry Engagement
Redpath and Georgia Southern University announce the successful implementation of Salesforce Education Cloud to improve coordination, visibility, and engagement across campus.
Beyond the Lab: A New Playbook for University Corporate Engagement
Discover how universities can move beyond siloed research partnerships and adopt a 360-degree, platform-driven approach to corporate engagement.
How to Start Using AI in Higher Education Today Without Overhauling Your Strategy
Discover how universities can start integrating AI today without a major overhaul. Learn practical steps to create efficiency, student engagement, and data security with AI-powered tools.
How Universities Use Salesforce and AI to Boost Student Success
See how universities are using Salesforce and AI to create a student-centric campus. These tools allow institutions to better support students, boost engagement, and make student success easier to achieve.
Combining Online and Offline Data for Higher Ed Marketing
The better you understand your audience, the more effective your marketing messages will be. Combine online and offline data for stronger higher ed campaigns.
8 Key Considerations for Selecting a Corporate Partnership and Industry Engagement Platform in Higher Education
Discover the 8 key factors for choosing the best CRM platform to enhance corporate partnerships and innovation in higher education.
Higher Ed Dreamin’: Lessons in Boundary Busting and Data Clean-Up from Salesforce Trailblazers
Explore insights from Higher Ed Dreamin 2024! Discover how Salesforce unites teams, breaks down silos, and solves data challenges in higher education. Takeaways on collaboration, data cleanup, and AI-driven CRM solutions.
6 Higher Ed Fundraising Stats to Shape Your 2025 Strategy
Planning your 2025 higher ed fundraising strategy? Review these higher ed fundraising statistics to make the most of current opportunities in the sector.
Crafting a Blueprint for Education Cloud: A Strategic Guide for Higher Education Leaders
Discover how to craft a strategic blueprint for Salesforce Education Cloud. Learn to define outcomes, prioritize initiatives, and leverage data for higher education success.
4 Smart Ways To Keep Alumni Engaged in Your School’s Work
Alumni are your school’s biggest supporters. Try these creative strategies to engage alumni long after graduation and ensure they keep supporting your school.
Building a Holistic Private School Fundraising Strategy
Improving your private school fundraising strategy doesn’t have to be an insurmountable challenge. Follow these steps to lay out a robust long-term strategy.
Tech for Higher Education: 6 Types of Software to Consider
Technology has changed how higher education fundraises. To help your university stay up to date, this guide explores six types of software for higher ed.
4 Tips to Create User Personas for Higher Ed Websites
How can you develop higher ed user personas for better web design? Incorporate these tips into your marketing strategy to improve your communications.
How Technology Transfer Institutions can Maximize their Efforts with Salesforce Solutions
Unlock the Potential of Technology Transfer Institutions with Salesforce Solutions | Learn how Salesforce tools revolutionize technology transfer processes, from identifying licensing opportunities to streamlining IP management and enhancing stakeholder engagement. Maximize efficiency, automate workflows, and integrate seamlessly with third-party tools for accelerated innovation and commercialization.
Leveraging AI for Higher Ed Fundraising: A Quick Explainer
Artificial intelligence (AI) tools are becoming increasingly popular in the higher ed fundraising space. Learn how to leverage these solutions in our guide.
Driving Higher Ed Donor Engagement: 3 Creative Strategies
Need to engage your university’s donor base? These four creative strategies will help you boost donor engagement to increase fundraising revenue and retention.
What to know about Salesforce Education Cloud: Guide & FAQ
Salesforce Education Cloud is a unified system that takes schools’ and universities’ technological capabilities to the next level. Learn what it can do for you.
5 Higher Education Fundraising Trends to Be Aware of in 2023
Keeping up with higher education fundraising trends can help you raise more for your university or school. Here are five trends to be aware of in 2023.
Driving Research & Innovation with Salesforce
The University at Buffalo Business and Entrepreneur Partnerships (BEP) office connects academia, industry, and entrepreneurs to collaborate on R&D, commercialize new technology and provide access to talent pipelines. The team ...
Your University’s CRM Needs Salesforce’s Education Data Architecture
Salesforce’s Education Data Architecture (EDA) is the foundation of Education Cloud. Rather than pairing your Salesforce org with a managed package or creating your own custom object framework, EDA provides an out-of-the-box data model that can be tailored to your university’s specific needs. In addition to preconfigured objects, EDA also
Meeting the needs of students and higher education with Salesforce
Today, higher education faces challenges unlike any before. Fewer high school graduates, increased job prospects and a weaker international student recruitment pipeline has resulted in declining enrollment at most institutions. The decline in tuition revenue is further compounded by a decrease in state and federal