How Universities Use Salesforce and AI to Boost Student Success
Educational institutions face a common challenge: balancing student support needs with administrative efficiency. By turning to Salesforce Experience Cloud and AI-powered tools, many are transforming their student success initiatives—streamlining processes, reducing inefficiencies, and strengthening student engagement across the board. This post explores how institutions are using Salesforce to create a student-first approach that proactively supports academic achievement, career readiness, and campus involvement, while solving challenges around engagement and administrative complexity. Faculty Feedback: Proactive Student Support Real Impact: Implementing a faculty feedback system allows institutions to take a proactive approach to student support. By intervening early, schools can ...
How Prospect Research Powers Nonprofit Fundraising Campaigns
If you’re an experienced nonprofit professional, you know that accurate donor data is critical to successful fundraising campaigns. Understanding your audience’s behavior and preferences can help you communicate with them more effectively, choose more effective fundraising methods, and achieve more ambitious campaign goals. For campaigns that depend on large gifts, prospect research is necessary for thorough donor data collection. Rather than simply learning about your supporters in the aggregate, you’ll need to get to know each potential donor individually so you can create a tailored strategy to get them to make a significant contribution. In this guide, we’ll review ...
Nonprofit Prospect Research 101: 4 Success Strategies
As you create your nonprofit’s fundraising plan for the year, you’re bound to set goals for major giving. Whether these goals involve identifying new major gift prospects or upgrading current donors, prospect research—researching individuals’ capacity, affinity, and propensity to give a major gift—will help you reach them. The insights you glean from prospect research will guide your relationship-building efforts and eventual solicitation. But if you’re new to prospect research, the process can feel overwhelming. That’s why we’ve compiled four basic strategies to help you and your team get started. Evaluate your resources and choose an approach According ...
The Role of Cloud Computing in Community Foundation Operations
Imagine trying to manage hundreds of charitable funds, coordinate multiple grant programs, and maintain meaningful relationships with donors—all while relying on a system that doesn’t adapt to your growing needs, with data scattered across external spreadsheets and disconnected platforms. For many community foundations, this challenge is all too familiar. Yet, these organizations are the backbone of local philanthropy, driving initiatives that strengthen communities. As expectations for efficiency, donor engagement, and measurable impact grow, the need for better tools has never been more urgent. Cloud computing offers a transformative solution. Platforms like Salesforce Nonprofit Cloud enable foundations to adopt a ...
Redpath Consulting Group Achieves Salesforce Summit Partnership Status
Recognized for Excellence in Delivering Salesforce Solutions Across Nonprofit and Higher Education Industries Minneapolis, Minnesota – January 13, 2025 – Redpath Consulting Group is proud to announce its achievement of Summit Partner status with Salesforce, the highest designation awarded within the Salesforce Partner Program. This prestigious recognition highlights Redpath’s commitment to delivering transformative Salesforce solutions that drive success for clients across Nonprofit and Higher Education industries. The Summit partnership status is awarded to select partners based on their track record of customer success, innovation, and technical expertise within the Salesforce ecosystem. Redpath's ascent to this top-tier level underscores its ...
Boost Your Salesforce Experience with These Top 20 Chrome Extensions
Salesforce admins and developers juggle countless tasks—managing data, debugging code, navigating orgs, and deploying changes. To simplify your workflows and maximize productivity, we’ve curated the top 20 Chrome extensions that every Salesforce user needs. Whether you’re handling data updates, debugging Apex, or customizing the UI, these tools will save you time and reduce frustration. Data Management Extensions These tools help you manage records, metadata, and SOQL queries with ease. Salesforce Inspector Advanced View and edit field values directly on the UI. Import, export, and inspect data faster than ever. Salesforce Mass Editor Turn any list view into ...
Combining Online and Offline Data for Higher Ed Marketing
As a higher education marketing professional, you likely launch campaigns targeted at prospective students and families, current students, alumni, donors, sponsors, and community partners. No matter who you’re trying to reach, your audience members are complex individuals with their own interests and preferences. They interact with your institution in various ways, generating both online and offline data for your team to analyze. Your success as a marketer depends on combining these data points to get a comprehensive view of your audience and target them appropriately. That way, you can address their pain points, personalize your messages, and build stronger ...
Modernize your Recruitment and Admissions with Cloud Technology
Educational organizations are adopting cloud-based platforms to simplify their recruitment and admissions processes and improve the overall experience for students. By using centralized tools, institutions can reduce inefficiencies, connect systems, and manage applicant interactions more effectively. This post explores how cloud platforms like Salesforce can help streamline these efforts and address long-standing challenges in the field. The Challenges in Traditional Recruiting and Admissions Traditional methods of recruiting and managing admissions come with a set of common issues that can hinder productivity and impact the quality of communication with prospective students: Time-Consuming Processes: Paper-based workflows or disconnected digital ...
How to Add a Product Fundraiser to Your Existing Campaign
In 2023, individual giving decreased by 2.4% when adjusted for inflation. To combat this decline, nonprofits, universities, and other charitable organizations need to optimize the fundraising experience and offer a multitude of engaging giving opportunities. While many nonprofits are expanding their donation options by incorporating recurring giving, legacy giving, matching gifts, and non-cash donations into their fundraising strategies, you can also fortify your existing campaigns or initiatives by adding a product fundraiser. A product fundraiser involves selling a product to your supporters in exchange for donations. As your organization generates more revenue, your donors get something in return for ...
Building Stronger Connections: Using Relationships, Events, and Timelines in Salesforce Nonprofit Cloud
For nonprofits, building meaningful connections with donors and stakeholders can be the difference between growing and shrinking. Equally important is having the tools to support every facet of your nonprofit’s mission, including program delivery and constituent engagement. Salesforce Nonprofit Cloud provides features like Relationships, Events, and Timelines to give nonprofits a clear view of their stakeholders. These tools help fundraising teams personalize outreach, strengthen donor connections, and improve campaign results while supporting broader efforts like program delivery and volunteer management. This blog post will explore how these tools can support your nonprofit’s work – helping your organization improve donor ...